There’s no questioning whether or not the introduction of Siri was a game-changer in the smartphone industry. Since Siri made its first public debut alongside the iPhone 4S, Apple’s iPhone commercials have tended to gravitate around their game-changing blockbuster personal assistant.
It’s been about five months since Apple released the iPhone 4S and their marketing tactics haven’t changed much. Apple just released two new commercials that are primarily centered around Siri.
Stay tuned for more Apple related news and coverage on future Apple commercials.